Americanization

The design I have chosen, plainly about Americanization , I found in Google images while looking for inspiring pictures on the subject. The design vocalizes it's meaning with the word "Americanization" typed basically across the face of the globe and uses the traditional US colours red white and blue for a major part. The more dull colours of the background give a good contrast emphasizing the major elements.

The logos occupying the lower third show the effect of product placement in many countries. The focus point is the city on top of the world highlighted by the sun representing US society. It uses a reflection of the US flag to show American society's reflection on the world, this and the surrounding images express the dominance of American culture.

This illustration doesn't look that spectacular and I'm not sure if it's meaning is good or bad but what I like about this design is that it shows the power that US culture holds over us.

Happy St Patrick's Day

This St Patrick's Day Guinness Celebrates it's 250th Birthday, in honour of this momentous occasion I have decided to do my blog on this design I found in Google images.

This advertisement depicts this tasty pint of Guinness as having an almost holy aura about it with a spotlight effect and a halo of smoke highlighting the product. Obviously a natural contrast of whites and blacks is very effective, even against the black backdrop you can't miss the fact that it's Guinness.

I think it's a quality use of photographic design it's not over complicated and only says what it needs to because it doesn't have to establish a relationship of recognition since it's already so well known. I like this piece of design because it's effective raising awareness of the event and it's relationship with Guinness and it really caught my eye, most of all I like it because it's about beer.


Happy St Patty's Day and Happy 21st Birthday to my good mate Jarryd Grover.

Firefox

This is clearly the logo for Mozilla Firefox the far superior web browser. I first saw this when I was back in school like four years ago or something, its use of colour is very effective in the absence of any typography. A good two thirds of this logo uses an analogous scheme with the oranges through to yellow, the oranges and blues used are also relatively complimentary of each other.

This design uses fluent and clean shapes, the fox figure surrounds the form of the earth giving an impression of connectivity. Its the contrast of bright and dull colours and the designs overall simplicity that I like about this logo.

The Margaret River Chocolate Company

This is the logo for The Margaret River Chocolate Company, I spied when I was there on the weekend and thought "that looks cool I should do my blog on that". This particular image uses green on a black background which is a good contrast and very effective in catching the eye. Other forms of this logo use brown or white instead of green and all work well but my favourite is the green. The typography generally displayed with the design is pretty basic not doing anything more than displaying the products name.

What I especially like about this design is it's effectiveness in simplicity, it only uses two colours and the line work has adopted a clean yet playful arrangement to display a clear representation of a figure mixing chocolate. The beret that the figure is wearing also announces to me an artistic approach to the way the company goes about making their chocolate suggesting a quality product.